DEXSTA team members celebrated International Credit Union (ICU) Day with pop-up gift card giveaways at various Dunkin’ Donuts, Royal Farms, and Wawa locations. The selected stores were spread across New Castle County, where DEXSTA has their branches. Gift cards were given out to patrons as they entered the stores, allowing the DEXSTA team to interact with members and potential members alike while bringing awareness to the credit union movement.
“It was so great to be back out in our community again. Everyone was very appreciative of the gift cards and happy to see us out and about. This is the second year we’ve celebrated ICU Day this way and we plan to make it a part of our annual celebration,” says Lindsey Nagowski, Marketing Coordinator. Where will they pop up next?